Under the flickering lights of a basement boxing gym, Visionaries-repped TARAN finds common ground between Everlast’s raw athleticism and Palm Angels’ streetwise edge, highlighting their shared love of oversized, bold silhouettes and daring, statement-making energy.

The two brands came from very different places: Everlast from the gritty boxing gyms of New York, Palm Angels from the sun-soaked streets and skateparks of Los Angeles. Taran’s video amplifies this intersection, punctuating vibrant flashes of color against muted, grey surroundings to craft a dynamic, cinematic language that celebrates grit, rebellion and effortless style.

Speaking about his vision for the project, TARAN said:

“Shooting this was about navigating the cultural space where Everlast and Palm Angels overlap - bridging Everlast’s legacy of raw, iconic grit with Palm Angels’ more editorial, fashion-driven worldview. I approached the visuals with an editorial eye that honours Everlast’s roots, then layered in sculpted lighting and controlled composition to reflect Palm Angels’ elevated aesthetic.

In building out the lookbook, I wanted the images to hold more depth - not just as documentation of a capsule, but as a visual narrative that sits confidently at the intersection of both identities. The result is imagery that feels culturally resonant, curated, and authentically true to both brands”.